Geely Wangbo： To be the first Chinese brand fuel vehicle

　　At the 2023 Shanghai Auto Show, Wang Bo, deputy general manager of the sales company, talked to Aika Auto. Wang Bo said that as the first model of the Galaxy series, the mission of the Galaxy L7 is to be the first choice for smart travel for Chinese family users, and to break into the first camp of China’s A-class smart electric hybrid SUVs. The following is the transcript of the conversation.

　　Aika Auto: Mr. Wang, what new cars and new technologies did the brand bring to the Shanghai Auto Show?

　　Wang Bo:Geely is in Hall 5.1 of this Shanghai Auto Show, bringing the core products of the Galaxy L7, which is the first SUV of the Geely brand’s mid-to-high-end new energy series – the Galaxy series. The prototype car of the Galaxy series "Galaxy Light" is also on display. In addition, there are geometric series such as Panda mini and Geometric G6/M6, (|) Hi · P, (|) Hi · F, (|) Hi · P and other hybrid products and (|). At the Geely booth press conference this morning, we released the Galaxy L7 Smart Love cockpit system to bring users more intelligent and scene-based experience. This is the situation of Geely’s booth at this Shanghai Auto Show.

　　Aika Auto: Bank L7 made its debut and appearance at the auto show as a new model. What role does the Galaxy series play? Product features?

　　Wang Bo:The Galaxy series is a mid-to-high-end new energy series released by Geely brand in February this year. At present, Geely Automobile is divided into three series. The Galaxy series just mentioned focuses on the high-value new energy market above the 150,000. Geometry series is mainly an entry-level cost-effective new energy vehicle, mainly within 150,000. The original Geely series, called the Jixing series, is mainly in the current fuel vehicle market to seize share.

　　As the first model of the Galaxy series, the mission of the Galaxy L7 is to be the first choice for Chinese family users to travel intelligently, and to break into the first camp of China’s A-class smart electric hybrid SUV. This model will be delivered in the second quarter. This morning, we released the Smart Love cockpit, and also released the L7 Super Experience Officer plan. From the users who have ordered nationwide, 100 people will be selected to test drive this model first. Of course, in addition to experiencing the product power, we will also give us more rationalization suggestions. We will apply these suggestions to the later product upgrades and improvements, so as to make this car a model without shortcomings in the smart electric hybrid market.

　　Aika Auto: Is it a rational co-creation based on experience?

　　Wang Bo:Yes, Geely has always been committed to co-creation with users. Before today, many of our models were constantly involved in the research and development process, such as vehicle styling design, body color, interior seat fabric, and even the interface design of the car-machine system. Open the door and build a car, this has always been Geely’s philosophy.

　　Aika Automobile: The current growth rate of new energy is relatively rapid, but considering the domestic and global markets, new energy and fuel vehicles will develop simultaneously in a short period of time. How should Geely respond?

　　Wang Bo:I think the point I just talked about is also one of the focuses of the industry at present. We call it the Chinese auto market and even the global auto market. There are two certainties. One certainty is that new energy is growing rapidly, especially in the first quarter of the Chinese auto market, where the proportion of new energy is close to 30%. The other certainty is that the fuel vehicle market still has a relatively large volume. In the case of coexistence of the two for a long time, Geely Automobile has also adapted and embraced changes, making some optimizations and adjustments to its organizational structure.

　　This year, we established three business divisions, Galaxy Division and Geometry Division, which mainly seize the opportunity of rapid development of new energy and realize the rapid transformation of enterprises to new ones. In March this year, our new energy sales accounted for more than 25%. Jixing Division is responsible for the fuel vehicle market and strives to achieve the ultimate share in the Chinese automobile fuel vehicle market. Geely has always been highly competitive in the fuel vehicle field, and our goal has always been to be the first in China’s brand fuel vehicles.

　　Aika Automobile: 2023 is Geely’s product year and the year of accelerated new energy transformation. What are the plans for the overall product layout?

　　Wang Bo:The first model of the Galaxy series just mentioned, L7, will be mass-produced and delivered in the second quarter. The second model, L6, which is a sedan, will be delivered to users in the third quarter, and a pure electric model E8 will be delivered in the fourth quarter. In addition, Geely’s fuel vehicles also have new products, and a new model will be released at the end of this month (|) COOL. This model has a 2.7-meter wheelbase and is also the most mainstream A-class SUV. Our positioning is to create the strongest SUV model in the 100,000 class. He will form a product matrix with Boyue L to strengthen Geely’s share in the A-class SUV market. In addition, our China Star high-end series and Shuangbin will have new annual models released and launched one after another.

　　Aika Automobile: Everyone says that the second half of new energy is intelligent. Geely launched the Geely 2025 strategy in 2021, so now it has also made a series of layouts. What is the progress of Geely’s intelligent field so far? What are the results?

　　Wang Bo:After the release of Geely’s Smart 2025 strategy, it has been advancing steadily and orderly according to the overall strategy. Geely Automobile has always maintained strategic resolve, and intelligent results are gradually emerging. The Galaxy L7 Smart Love cockpit we just talked about this morning is actually part of Smart Geely 2025. In addition, in terms of chips, the "No. 1" self-developed chip has been mass-produced in March, and Geely’s self-developed chip will also be put on the brand 08 model for the first time. In addition, the Xingrui Smart Computing Center has been launched in February. It is the smart computing center with the largest scale of self-built equipment, leading comprehensive computing power, the most comprehensive business coverage, the strongest intelligent support capacity, and high security level among domestic car companies. The implementation of this series of achievements will be gradually applied to Geely’s new models.

　　AIKA: Okay, thank you.