People’s Daily editorial on January 1st:

Fully promote the construction of a strong country and the great cause of national rejuvenation with confidence and Chinese modernization

-New Year’s Day dedication

Years engrave glorious dreams and strive to draw magnificent pictures. After an extraordinary year of 2023, we have ushered in a brand-new year.

刚刚过去的2023年，是全面贯彻党的二十大精神的开局之年，是三年新冠疫情防控转段后经济恢复发展的一年。这一年，历程波澜壮阔。面对国际政治经济环境不利因素增多、国内周期性和结构性矛盾叠加的错综复杂形势，以习近平同志为核心的党中央团结带领全党全国各族人民，顶住外部压力、克服内部困难，积极推动经济持续复苏，有序推进党和国家机构改革，有效应对局部地区自然灾害，积极推进对外开放、科技创新、绿色发展，坚定维护国家主权、安全、发展利益，牢牢把握发展主动权。这一年，成绩有目共睹。神舟十六号、十七号载人飞船翱翔寰宇，中国－中亚峰会、第三届“一带一路”国际合作高峰论坛成功举办，成都大运会、杭州亚运会精彩纷呈，全国粮食总产量创历史新高，连续9年保持在1.3万亿斤以上，我国经济总体回升向好，高质量发展扎实推进，现代化产业体系建设取得重要进展，新质生产力加快形成，改革开放向纵深推进，安全发展基础巩固夯实，民生保障有力有效，中国特色大国外交扎实推进，全面建设社会主义现代化国家迈出坚实步伐。一年来的实践再次证明，“两个确立”对于我们应对各种风险挑战、推进中国式现代化建设具有决定性意义。

看似寻常最奇崛，成如容易却艰辛。新时代以来，面对涉滩之险、爬坡之艰、闯关之难，以习近平同志为核心的党中央团结带领亿万人民迎难而上、知难而进，成功推进和拓展了中国式现代化，不断丰富和发展人类文明新形态，为强国建设、民族复兴伟业提供了更为完善的制度保证、更为坚实的物质基础、更为主动的精神力量，中华民族伟大复兴展现出前所未有的光明前景。从打赢人类历史上规模最大的脱贫攻坚战，实现小康这个中华民族千年梦想，到打响改革攻坚战，推动许多领域实现历史性变革、系统性重塑、整体性重构，再到全方位、全地域、全过程加强生态环境保护，让天更蓝、山更绿、水更清……新时代历程极不寻常、极不平凡，新时代成就鼓舞人心、催人奋进。事实雄辩地证明，中国式现代化走得通、行得稳，是强国建设、民族复兴的康庄大道。

使命如炬，初心如磐。一百多年来，我们党团结带领人民所进行的一切奋斗，就是为了把我国建设成为现代化强国，实现中华民族伟大复兴。党的二十大擘画了全面建设社会主义现代化国家、以中国式现代化全面推进中华民族伟大复兴的宏伟蓝图。习近平总书记指出：“以中国式现代化全面推进强国建设、民族复兴伟业，是全党全国各族人民在新时代新征程的中心任务。”前进道路上我们深知，全面建设社会主义现代化国家寄托着中华民族的夙愿和期盼，凝结着一代代人的汗水，我们的前途一片光明，但脚下的路不会是一马平川，必然会遇到各种可以预料和难以预料的风险挑战，必须准备付出更为艰巨、更为艰苦的努力。2024年是中华人民共和国成立75周年，是实施“十四五”规划的关键一年。面向未来，我们要把推进中国式现代化作为最大的政治，把坚持高质量发展作为新时代的硬道理，在党的统一领导下，凝心聚力、踔厉奋发，坚定不移朝着强国建设、民族复兴的宏伟目标奋勇前进。

新征程上，让我们锚定既定目标，增强历史主动。中国式现代化是中国共产党领导的社会主义现代化，习近平总书记强调：“党的领导直接关系中国式现代化的根本方向、前途命运、最终成败。”我们要毫不动摇坚持党的领导，坚持把远大理想和阶段性目标统一起来，树立世界眼光，胸怀“国之大者”，把历史、现实、未来贯通起来，把中国和世界连接起来，在历史前进的逻辑中前进，在时代发展的潮流中发展，不为任何风险所惧，不为任何干扰所惑，始终沿着正确方向坚毅前行，扎实推进中国式现代化建设。

新征程上，让我们团结一心奋斗，凝聚磅礴力量。中国式现代化是全体人民的共同事业，人民是中国式现代化的主体，必须坚持全体人民共同参与、共同建设、共同享有，紧紧依靠全体人民和衷共济、共襄大业。以中国式现代化的美好愿景激励人、鼓舞人、感召人，调动一切可以调动的积极因素，团结一切可以团结的力量，推动广大党员干部群众心往一处想、劲往一处使，满腔热忱地投入到中国式现代化建设中来，让现代化建设成果更多更公平惠及全体人民，就一定能使中国式现代化拥有最可靠、最深厚、最持久的力量源泉。

新征程上，让我们坚持实干笃行，勇于攻坚克难。中国式现代化既是最难的，也是最伟大的。我们面临的各种斗争，不是短期的而是长期的，将伴随实现第二个百年奋斗目标全过程。惟其艰难，才更显勇毅；惟其笃行，才弥足珍贵。我们要在机遇面前主动出击，在困难面前迎难而上，在风险面前积极应对，以愚公移山的志气事不避难、义不逃责，以滴水穿石的毅力真抓实干、埋头苦干，在新时代新征程上铸就新的时代华章、创造新的历史伟业。

大有大的样子，大有大的担当。习近平总书记强调：“我们追求的不是中国独善其身的现代化，而是期待同广大发展中国家在内的各国一道，共同实现现代化。”中国式现代化既造福中国人民，又促进世界各国现代化，是中国谋求人类进步、世界大同的必由之路。我们将坚定站在历史正确的一边、站在人类文明进步的一边，高举和平、发展、合作、共赢旗帜，弘扬全人类共同价值，推动构建人类命运共同体，推动落实全球发展倡议、全球安全倡议、全球文明倡议，同各国人民携手共创人类的美好未来。

力量在坚定信心中汇聚，目标在拼搏进取中实现。习近平总书记指出：“团结就是力量，信心赛过黄金。”以中国式现代化全面推进强国建设、民族复兴伟业，我们信心十足、力量十足。更加紧密地团结在以习近平同志为核心的党中央周围，全面贯彻习近平新时代中国特色社会主义思想，深刻领悟“两个确立”的决定性意义，增强“四个意识”、坚定“四个自信”、做到“两个维护”，坚定信心，振奋精神，不懈奋斗，全面建成社会主义现代化强国的目标一定能够实现，中华民族伟大复兴的中国梦一定能够实现。

栏目主编：赵翰露

文字编辑：卢晓川

本文作者：新华社

题图来源：上观题图

图片编辑：徐佳敏

Source: People’s Daily Online-People’s Daily Overseas Edition

Scenery of Aershan National Forest Park (photo of drone). Xinhua News Agency reporter Lian Zhenshe

Tourists watch the float parade in Aershan City, Xing ‘an League, Inner Mongolia Autonomous Region. Xinhua News Agency reporter Li Zhipeng photo

In September, the coolness in the Daxinganling forest area grew stronger, but the lush small town of Aershan was booming. On September 2-3, the 2023 China (Aershan) Tourism Conference, co-sponsored by the Ministry of Culture and Tourism, Xinhua News Agency and the People’s Government of Inner Mongolia Autonomous Region, was held in Aershan City, Xing ‘an League. Representatives of cultural and tourism industries from all over the country gathered in this small town famous for tourism to talk about the "cross-border" integration of tourism and promote green development.

Promote industrial integration

Talking about the Multiple Values of Tourism

During the tourism conference, theme forums such as "Green Development of Cultural Tourism Integration", "Tourism Promotes Exchanges and Blending among Ethnic Groups" and "Tourism Promotes Rural Revitalization and Helps Common Prosperity" were held successively. Dozens of experts and representatives talked about the integration of cultural tourism industry, and talked about the multiple values of tourism in ethnic cultural exchanges and blending, regional development and industrial upgrading.

"Tourism is an important channel for exchanges and mutual learning between different regions and cultures." Shan Gangxin, director of the Resource Development Department of the Ministry of Culture and Tourism, said that in recent years, all localities have actively promoted industrial integration, enriched the supply of tourism products, and promoted exchanges, exchanges and blending among ethnic groups.

"Tourism has changed the life of Aunt Ding’s family." Rao Xiangbi, deputy director of the Yunnan Provincial Department of Culture and Tourism, introduced at the meeting that Ding Dama’s family in Gongshan County, Nujiang Lisu Autonomous Prefecture has six ethnic groups. As the earliest person in the local area to set up a family inn, Ding Dama passed on the ethnic integration family culture to tourists, which was popular among tourists and it was hard to find a room in the peak season.

According to "2023 China Tourism and Vacation Development Report" released by china tourism academy during the Tourism Conference, the development of China’s holiday industry has initially formed such modes as linkage development of scenic spots, creation of accommodation scenes and development of industrial clusters. Tourism "cross-border" and "out of the circle" promote industrial integration and constantly broaden the tourism format. Sanhuali Resort with "Agriculture+Cultural Tourism", Tsingtao Brewery Garden with "Industry+Cultural Tourism" and Cool Play Town with "Sports+Cultural Tourism" in Ke Qiao, Shaoxing, and other industrial integration practices, break through industrial barriers and enhance regional development value.

Promote common prosperity

Discussion on focusing on rural revitalization

At the meeting, the Ministry of Culture and Tourism and Xinhua News Agency jointly launched the activity of "I design for the countryside", and at the same time held the awarding ceremony of national ski resorts and national key villages and towns for rural tourism.

"Rural tourism can organically combine rural excellent traditional culture, natural local features and modern tourism needs, and promote rural industrial integration, improve living environment and increase villagers’ income." Zhang Xiaoli, Director of the Rural Tourism and Creative Products Guidance Division of the Resource Development Department of the Ministry of Culture and Tourism, introduced at the forum.

"In recent years, all parts of Inner Mongolia have actively explored the path and mode of rural tourism development and created a number of demonstration villages to help rural revitalization." Wei Zhiguo, deputy director of the Inner Mongolia Department of Culture and Tourism, said.

The exhibition "Ten Years in Aershan" was held during the conference. Ten years ago, most people in rural areas of Aershan lived in old houses with "boards and mud", and the forestry resources on which they depended for their livelihood were gradually exhausted and their living conditions were poor. In 2012, the commercial logging of natural forests was completely stopped in Aershan City, and the ecological construction was re-dressed in green for the forest area. Forestry workers "put down their axes as tour guides", and tourism gave this small town a new vitality.

In the past 10 years, the number of tourists received in Aershan has increased from more than 2 million to more than 5 million. In the first half of this year, the number of tourists received by Aershan City increased by 6 times year-on-year, achieving a tourism income of 1.65 billion yuan. Today, nearly half of the population in Aershan is engaged in tourism. As tourism becomes more and more popular, the lives of ordinary people are getting more and more prosperous.

Advocate harmonious symbiosis

Suggestions on the development of green tourism

The theme of this tourism conference is "Green Development of Cultural Tourism Integration". Experts and representatives put forward suggestions on the development of green tourism market, product design, resource development and business philosophy to promote the development of green tourism.

Tang Xiaoyun, vice president of China Tourism Research Institute, said that in recent years, a variety of green tourism products in China have attracted much attention, and forest baths, hot spring baths, grassland tours, diving, skiing, mountaineering and hiking have continuously catalyzed the development of the green tourism market.

Lihong Fu’s travel agency launched a study tour on forest ecology. She took her children into the deep forest and picked up pine cones and needles on the ground. "Nature is the best raw material for artistic creation." Lihong Fu said that she started a study tour group to let children know about forest culture and feel the concept of harmonious coexistence between man and nature in artistic creativity.

Next to the venue of the tourism conference is the forest oxygen bath road in Aershan City. When tourists walk up the mountain road, it is not difficult to find that the steps are composed of abandoned train track sleepers, which not only has historical vicissitudes, but also reflects the green tourism development concept. The Lujiaowan Hot Spring Holiday Camp in Aershan City adopts overhead design to protect the original ecological function of the grassland under the building.

"We will actively develop green tourism with intensive resources, environmental protection, energy saving and low carbon, and sharing between host and guest." Tang Xiaoyun proposed that the national cultural and tourism system should further strengthen the protection of resources, improve the efficiency of resource utilization, improve the quality of green tourism services, and vigorously promote the formation of a new trend of civilized, healthy and green tourism.

(Xinhua News Agency, Hohhot, reporter He Shuzhen)

There are countless beautiful scenery and wonders in nature, waiting for us to discover and explore.

Let’s enjoy a group of amazing natural landscapes together.

Beautiful wisteria flowers string by string, like a purple waterfall, romantic and beautiful, full of magic.

The lake falls and birds fly.

Xiaguang dyed the mountains red, which matched the reflection in the clear lake.

Silent mountains, clear and calm lake water, gentle glow, snow-white earth.

Green water and green mountains, pleasant scenery.

Blue sky and white clouds, green water and green mountains, flowers in full bloom, just like a fairyland.

All over the mountains, azaleas are in full bloom.

Green mountains and green waters, misty.

The mountains and peaks are overlapping, green and beautiful.

The endless flower fields are romantic and charming.

The Great Wall of Wan Li is magnificent.

The trees are green and the lake is clear.

Clouds and mist, such as in a fairyland.

Great rivers and mountains, magnificent.

Dear friends, if you also like nature, animals, plants and beautiful things; Like reading and writing, like beautiful scenery; Then pay attention to me, and have wonderful sharing every day!

Thank you for your attention. Welcome to like, comment, collect and forward. Your encouragement is my greatest motivation!

"Standing at the intersection of the new free travel in golden decade, whoever can accurately understand the needs of users and provide personalized gameplay products will take the lead in the next era of tourism industry development." Chen Gang, founder and CEO of Ma Honeycomb, said at the "2023 Earth Discoverer Conference".

On December 8th, at the "Earth Discoverer Conference" hosted by Ma Honeycomb, the joint laboratory of free travel big data jointly established by china tourism academy and Ma Honeycomb released "Research Report 2023" (A Collection of Global Travel Plays), which provided a new reference example for the industry. It is reported that "Gameplay 2023" has strictly selected tens of thousands of gameplays from 130 countries around the world, and finally compiled two lists of "Top 100 New Gameplays for Domestic Tourism" and "Top 100 New Gameplays for Foreign Tourism" to recommend more unique travel experiences for travelers and guide industry partners to create more attractive tourism products.

Dai Bin, president of china tourism academy, said, "After three years of deep depression, tourism has entered a period of rapid recovery. It is expected that the recovery of the domestic tourism market will reach more than 90% in 2019 this year, which is very remarkable. Seeing the smile on the tourists’ faces is also my happiest thing. But what makes me happier is to see that the tourists like Ma Honeycomb still keep a young heart to explore and innovate after going through hardships. They deeply observe the needs of tourists and sum up a number of keywords such as personalization, theme, experience and quality. These detailed needs are the cornerstones of today’s tourism’ new gameplay’. "

(Left: Dai Bin, Dean of china tourism academy; Right: Chen Gang, founder and CEO of Ma Honeycomb)

2023 is a year of rapid recovery of tourism industry, and new tourism behavior preferences are gradually becoming clear. According to Chen Gang, in 2023, the proportion of users who searched for intentional destination gameplay exceeded 76%, and the popularity of customized tour search increased by 245% year-on-year. The popularity of high-quality demand continued to rise, and the booking of cost-effective products also increased significantly. This means that the Local travel experience has become the main factor affecting people’s consumption decisions.

"We can’t simply understand’ travel experience’ as eating better and having more fun. For young people today, any idea that can strengthen their self-expression is a plus item of travel experience, and we collectively call it’ new gameplay’". Chen Gang said, "We have specially refined the content of’ new gameplay’ based on the core contents such as Polaris Raiders and Raiders Group. Every destination has a raiders expert from Mawei to sort out a detailed new gameplay map and update it in real time according to the changes of the trend. At present, Ma Honeycomb has matched the corresponding services and products for the gameplay map through a brand-new supply chain, forming a one-stop travel service closed loop of "planting and pulling together" to help consumers realize the ultimate experience of what you see is what you get. "

The Ma Honeycomb community is also fully upgraded around the "new gameplay". In Ni Jia’s view, in the face of the brand-new personalized tourism demand, the best response formula is to provide different new gameplay exchange positions for different segments of the population. "For example, for the Z-generation’ new youth’ who is looking forward to socializing and advocating freedom, Ma Honeycomb not only launched a large number of new city weekends, but also provided opportunities to find travel partners; Facing the’ new middle-class families’ who prefer light and luxurious gameplay and pay attention to emotional value, they provide a series of new and subdivided gameplay including long-distance travel and parent-child travel; For’ senior travelers’ who pay attention to in-depth experience and humanistic value, Ma Honeycomb continues to deepen the content of outbound travel, design various novel experience routes abroad, and launch activities to send them back to a new world. " Ni Jia said that the new gameplay community ecology based on different people and different circles will better meet the personalized travel needs.

At the same time, "new gameplay" has also become a favorable starting point for marketing. Liu Tingting, head of commercial marketing of Mawei, said that the core of Mawei’s marketing is to help destinations and brands find the right people, do the right content and then spread it to more right people. "The community and the strategy group upgraded this year are the first steps for Mawei to find accurate marketing people. The so-called’ right content’ is to explore and even create the destination experience under the drive of new gameplay, and thus create new theme products, trigger IP linkage, let users see, buy, feel, and then spread to more people. " According to reports, Ma Honeycomb has created a brand-new gameplay experience for many destinations at home and abroad in 2023, and promoted it through various channels and forms. "The new gameplay is like a key to open the door to new tourism marketing, which will rejuvenate traditional destinations, take mature destinations to a new level, and let brands find new scenes of tourism marketing. We are also looking forward to working with more destinations and brands to open up the infinite possibilities of’ new gameplay’." (Reporter Zhan Zhao)

Source: Guangming Net

Fashion, as a dynamic theme, plays an extremely key role in contemporary society, and its influence has gone beyond the simple clothing and appearance, extending to many levels of culture, society and psychology. With the passage of time, we can clearly see that some exciting trends are shaping this field.

First of all, with the increasingly prominent environmental problems, people began to pay more attention to the impact of the clothing industry on the natural environment. Traditional fashion production and consumption patterns lead to resource waste and environmental damage. This situation has aroused people’s concern about sustainability, and many fashion brands and designers have begun to reflect on their production methods and materials used.

Sustainable fashion emphasizes the consideration of environmental, social and economic influences in the process of design, production and consumption. This trend is not only reflected in the choice of materials, but also includes the choice of energy use, transportation mode and packaging materials in the production process. More and more brands began to adopt environmentally friendly materials, advocating the concept of circular economy and zero waste production. The practice of sustainable fashion includes careful selection and use of materials, such as organic cotton, recycled fiber and degradable materials, to reduce the impact on the environment. In addition, energy consumption in the production process is also paid attention to, and some brands adopt clean energy and energy-saving technologies. Transportation is also a key link, and using more environmentally friendly transportation methods can reduce carbon emissions.

Consumers’ consciousness gradually turned to sustainability, and they began to choose to support environmental protection brands and buy more durable and high-quality clothing. This consumption change not only supports the development of sustainable fashion economically, but also promotes the spread of more environmentally friendly fashion concepts in society.

Secondly, street culture is a symbol of young people at first, but with the development of the times, it has crossed different ages and become an important part of fashion. This cultural integration has brought more diverse fashion styles and broken the boundaries of traditional aesthetics. Street elements such as sportswear, graffiti elements and loose tailoring are gradually emerging in fashion design. The introduction of these elements makes fashion more creative and energetic, and at the same time reflects a unique aesthetic.

The influence of street culture makes people pay more attention to individuality and self-expression. People no longer pursue a single fashion standard, but show their unique personality and attitude through clothing. This diverse attitude gives fashion greater freedom.

Street culture pays attention to freedom, innovation and non-traditional aesthetics, which affects people’s attitudes and views on fashion. Fashion is no longer an unattainable symbol, but a lifestyle that is closely related to everyone.

Third, in the digital age, the fashion industry has also ushered in tremendous changes. Social media has become a new platform for fashion information dissemination, and people can easily obtain the latest fashion trends, trends and brand information. Fashion bloggers and celebrities share their fashion collocations and opinions on social media, introducing fashion into people’s daily lives. They have become fashion opinion leaders, influencing people’s purchasing decisions and aesthetic concepts. This phenomenon enhances the visibility and influence of the fashion industry.

The digital age has brought convenience to online shopping, and consumers can choose their favorite clothes anytime and anywhere. This change enables consumers to meet their personal needs more flexibly, and also promotes the growth of the fashion industry.

Social media platforms create more opportunities for interaction between consumers and brands. Consumers can communicate directly with brands, provide feedback and suggestions, and brands can understand consumers’ needs more accurately, thus providing products closer to the market.

To sum up, as a dynamic field, fashion is not only the surface of clothing, but also the comprehensive embodiment of environmental protection, personality and culture. The sustainable revolution, the rise of street culture and digital transformation have jointly shaped the diversity and vitality of fashion field. These trends are not only reflected in fashion design, but also profoundly affect all aspects of individuals and society.

People convey their values, hobbies and personal styles through clothing, thus establishing their own unique personal image. The culture and values represented by fashion are also imperceptibly influencing people’s attitudes and behaviors. Some fashion brands influence people’s attitudes towards society and life by advocating values such as environmental protection, diversity, inclusiveness and innovation.

As designers, we should always pay attention to the evolution and trend of fashion field, realize the importance of sustainability, and integrate the concept of environmental protection into the design process. Choosing environmentally friendly materials, adopting recyclable production mode and paying attention to the life cycle of products are all our goals in design. At the same time, we should pay close attention to the development of street culture, draw creative inspiration from it, and skillfully integrate street elements into the design to meet diversified consumer needs. With the advent of the digital age, we should keep up with the pace of science and technology. Mastering digital tools and technologies can better promote their own design works, interact with consumers, and integrate into social media platforms to establish close ties with fashion opinion leaders and consumers. This will help to improve brand awareness and visibility. By paying attention to sustainability, drawing lessons from street culture, using digital tools and transmitting positive values, we can make positive contributions to the development of fashion and lead fashion to a better future.

Author: Chen Chao

Source: People’s Daily

"Do you want to innovate in the lyrics and plot? Make the audience feel more interesting. " "A play is long, no play is short. Traditional operas have to adapt to the theater, and the plot is compact and simple. " This is a daily discussion among young actors in Zhejiang Wuju Art Research Institute. In this troupe, which accounts for nearly 90% of the post-80s, post-90s, and post-00s, the actors practice hard the Four Merits and Five Methods and improve the literary and martial arts, and are active in more than 500 performances every year, so that the audience can feel the "fashion" of the opera.

The new appearance of Wu Opera is the epitome of contemporary China youth’s active participation in cultural inheritance and development. It has become the cultural consciousness of contemporary China youth to explore the cultural roots and take the initiative to inherit and innovate, from the young archaeologists at Sanxingdui archaeological site, to the young restorers who "rejuvenate" ancient villages, and then to the young creative talents in the national wind and tide.

Young people can use new technologies and new means to skillfully combine Chinese excellent traditional culture with contemporary life and open up innovative space. Taking intangible cultural heritage as an example, in the front line of rural revitalization, young people use innovative ideas to stimulate intangible cultural heritage, which not only inherits intangible cultural heritage, but also promotes rural development. Yang Changqin, the representative of the 14th National People’s Congress and the inheritor of the post-90s generation of Chishui bamboo weaving, a provincial-level non-legacy in Guizhou Province, studied skills and innovatively introduced a series of handicrafts such as bamboo weaving porcelain, which directly led to the increase of income of 177 households and 570 people in the ethnic village of Datong Town, Chishui City, and the bamboo weaving industry led to the employment of nearly 30,000 people in surrounding towns and villages. On the Tik Tok platform, in 2022, nearly seven creators in the field of non-legacy became young people, with over 1,000 live broadcasts every day; Young talents from professional troupes such as Huangmei Opera and Huagu Opera have stepped onto the "Cloud Stage", covering more than 300 kinds of operas. Last year, the number of people watching live broadcasts exceeded 2.5 billion, with an average of 3,200. Thanks to the innovative enthusiasm and creativity of youth groups, Chinese culture, including intangible cultural heritage, continues to glow with the glory of the times.

Inheritance needs innovation, and innovation calls for youth. Generate’s creativity in the cultural inheritance and innovation of the youth group proves the enterprising spirit of the Chinese nation, respecting the past and not retro, and reflects the outstanding innovation of Chinese civilization. Growing up in contemporary China, the stage for young people to display their skills is extremely broad. It is expected that the vast number of young people will inject more youthful strength into the cultural inheritance and development with high spirits.

Every edited: Zhao Yun

On December 1, the three major indexes of A-shares fluctuated and sorted out. As of the close, the Shanghai Composite Index rose by 0.07% to close at 3031.64 points. Shenzhen Component Index fell 0.07% to close at 9720.57 points; The growth enterprise market index rose 0.19% to close at 1926.28 points. In terms of industry sectors, the TMT tracks such as games, education, cultural media, Internet services, software development and communication services rose collectively, and the AI application side strengthened collectively, while the short drama and game sectors continued to be strong. Motors, auto parts, airports and general equipment sectors were among the top losers.

In the afternoon, after the news that the state-owned capital operation company entered the market to buy ETF came out, the index ushered in a turning point, with the Chinese prefix taking the lead, followed by AI+ dreaming back to the first half of the year, and the application side set off a daily limit. On December 1, the Shanghai and Shenzhen stock exchanges traded 834.1 billion yuan. In terms of northbound funds, Shanghai Stock Connect sold 4.062 billion yuan and Shenzhen Stock Connect sold 935 million yuan, and the two cities sold 4.997 billion yuan.

Source: Wind

On December 1st, the game ETF(516010) rose by 8.55%, and the movie ETF(516620) rose by 5.03%.

Source: wind

In the news, AIGC tools such as AI+ video quickly landed. At the beginning of the year, HeyGen launched, which can help users create promotional videos through AI digital people. Since Runway released Gen-2 in early November, AI video tools such as MetaEmuVideo, Byte PixelDance, and StableVideoDiffusion were released on 16th and 21st. On November 28th, Pika, an AI startup, announced that Pika1.0, its AI video generation software, launched a major upgrade and officially opened an early beta version after more than four months of internal community testing, which quickly became popular on major social media.

A leading A-share game company officially released the "Tiangong SkyAgents" platform on December 1st. On the Tiangong SkyAgents platform, users can deploy their own AIAgents in a few minutes through natural language and simple operation without code programming, and complete many personal tailor needs such as industry research report, document filling, trademark design, and even fitness plan and travel flight reservation. A leading A-share game company is also developing a series of "Three-body" games, and plans to build a large model of the domestic game industry with Yuncong Technology.

Tencent’s companies issued a "script solicitation order" to enter the short drama industry. The platform promises to bring 15,000-50,000 guaranteed remuneration to the authors, and a maximum of 2% of the running accounts. Reading Group has unified requirements and regulations in four aspects: content standard, original submission requirements, adaptation submission requirements and submission instructions. The short play market has entered the stage of a hundred flowers blooming. The platform with rich IP reserves and strong script development ability is helpful to grasp the audience’s aesthetics, help the writers to create and adapt the content, pave the way for the future short play content, and is expected to seize the market share in advance. The game sector with fundamental advantages can be given priority.

In terms of film and television, the recent release of two high-topic films has led to the marginal recovery of the film market. "I am a mountain" has been searched in Weibo many times, and the suspense film Across the Furious Sea is the second film with a box office forecast exceeding 500 million after the National Day file. Driven by this, the weekend box office is showing a marginal improvement trend, and the Saturday/Sunday box office has reached the highest since the National Day file. There are still many blockbuster films released in December, which is expected to undertake a relatively high enthusiasm for watching movies, and the film market is expected to continue to recover. It is estimated that there is still room for recovery in the film market in 2024, which is expected to grow steadily to 58-60 billion yuan, basically returning to the level of 2019 (64.266 billion yuan).

At the same time, the game film and television industry is the most certain direction for AIGC to reduce costs and increase efficiency. With the accelerated investment in the industry, industry changes such as reducing costs and increasing efficiency and playing innovation will be gradually reflected. Under the normalization of the version number, the supply cycle of the game industry is gradually opened; The audience’s willingness to watch movies rebounded, the demand for film and television picked up, and the prosperity of the game and film industry continued to rise. After pre-adjustment, the cost performance of plate investment has improved.

From the catalyst point of view, the rapid landing of AI+ video (pika, heygen), the expected release of Apple MR, and the new increment of AR glasses, the media has a lot to watch in the New Year’s market. The market space of the industry is still relatively broad, and it has certain allocation value after the callback. We can continue to pay attention to the investment opportunities of game ETF(516010), film ETF(516620) and other related targets.

Both the software and computer sectors achieved good gains that day, with the software ETF(515230) closing up by 3.12% and the computer ETF(512720) closing up by 2.89%.

Source: Wind

From the policy point of view, the computer software sector bears the important mission of the transition from industrial economy to digital economy. Report to the 20th CPC National Congress of the Party has drawn a grand blueprint for the deep integration of digital economy and real economy. At present, the digital transformation of manufacturing industry has become the general trend. With the infiltration and integration of new generation information technologies such as big data, artificial intelligence and blockchain into manufacturing industry, the value of data elements has been further released. The computer software sector plays a decisive role in promoting business process transformation and promoting fundamental changes in production methods, organizational forms and business models of enterprises.

A detailed analysis of the subdivision direction of the computer software sector shows that artificial intelligence is a main line with high certainty at present, and the world is waiting for highly active AI applications to achieve a "closed loop", thus driving the next round of growth from computing power to application penetration. In the domestic market, data elements continue to brew. In April 2020, China explicitly listed data elements as new production factors for the first time. By 2H23, the data industry has ushered in a series of top-level design catalysis, and data elements are expected to become an important main line of the computer software sector.

From the perspective of supply and demand, Xinchuang and the digitalization of central state-owned enterprises are expected to lead the computer software sector to open up new growth space. Under the background of weak downstream digitalization demand and delayed digitalization expenditure of SME customers in 2023, the digitalization investment of central state-owned enterprises still shows some resilience in the big environment. With the release of new demand for digitalization and the promotion of industry localization, the digitalization investment of central state-owned enterprises is expected to continue marginal upward in the following quarter, leading the computer software market to open up long-term and stable growth space.

Interested partners can pay attention to the software ETF(515230) and the computer ETF(512720) to grasp the overall investment opportunities in the computer and software fields, or they can pay attention to the Xinchuang ETF(159537) to lay out the investment opportunities for information technology application innovation with one click, but they should also be wary of the fluctuation risk because the short-term orders are less than expected.

Risk warning:

Investors should fully understand the difference between fixed-term investment and lump-sum withdrawal of funds. Regular fixed investment is a simple and easy way to guide investors to make long-term investment and average investment cost. However, fixed-term investment can not avoid the inherent risks of fund investment, can not guarantee investors to obtain income, and is not an equivalent financial management method to replace savings. Both stock ETF/LOF funds are securities investment funds with higher expected risks and expected returns, and their expected returns and expected risks are higher than those of hybrid funds, bond funds and money market funds. Fund assets invested in science and technology innovation board and GEM stocks will face unique risks caused by differences in investment targets, market systems and trading rules, so investors should pay attention to them. The short-term ups and downs of the sector/fund are only used as auxiliary materials for the analysis of the article, for reference only, and do not constitute a guarantee for the fund’s performance. The short-term performance of individual stocks mentioned in this paper is for reference only, and does not constitute a stock recommendation, nor does it constitute a forecast and guarantee for the performance of the fund. The above views are for reference only and do not constitute investment suggestions or commitments. If you need to buy related fund products, please pay attention to the relevant regulations on investor suitability management, make risk assessment in advance, and buy fund products with matching risk levels according to your own risk tolerance. The fund is risky and needs to be cautious in investment.

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